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SaigonTex 2024 is a Textile Industry exhibition held on April 10, 2024 – April 13, 2024. With a grand scale of organization and the gathering of many prestigious units in the industry, the exhibition is not only an opportunity for businesses to introduce and display products. Thereby, we can learn more useful knowledge, contributing to the development of Vietnam’s textile and garment industry. A few words about the SaigonTex exhibition SaigonTex – the leading exhibition of the Textile and Garment Industry in Vietnam with the attraction of a large number of businesses and visitors. This is considered the largest international textile and garment industry exhibition today, with an exhibition area of ​​more than 30,000 square meters, annually gathering more than 1,500 booths from 21 countries and territories. The exhibition will take place in parallel with Saigon Fabric, one of the leading exhibitions on fabric materials and accessories for the textile industry. Promising to bring many ne...

There are many how to display products in the exhibition that businesses choose to attract customers. However, finding the right display method to make an impression and achieve effectiveness depends on various factors. In this article, let’s explore with Gia Long the detailed methods for unique product displays that are most favored by brands today. How to display products in the exhibition to attract customers Prioritize Key Products For exhibition success, it’s crucial to identify and showcase the most valuable and high-potential products. This strategy allows businesses to highlight their strengths and optimize product placement, ensuring that each item is positioned for maximum visibility and impact. Avoid Clutter and Confusion Organizing products systematically within the display space helps maintain a clean, professional look. Consider using multi-tiered shelving to leverage vertical space and positioning bestsellers at eye level to draw customer attention. This approach not onl...

Shell Scheme vs Space Only are two main types of exhibition booths that businesses commonly choose when participating in exhibitions. If Shell Scheme, with its standard design, helps to minimize costs, then Space Only offers a unique and highly impressive creative space. In this article, let’s delve deeper into the differences between the two types of booths with Gia Long. This will help businesses choose the most suitable booth for their exhibition plans. What is a Shell Scheme? Shell Scheme is a standard booth system widely used by many businesses today. The booth is set up with a basic structure including a frame, walls, and a ceiling. Most booths range from small to medium in size and are usually located in common positions at the exhibition. Choosing the Shell Scheme allows businesses to display their products without spending too much time on equipment and decorative items. What is Space Only? Space Only is an empty space provided by the organizer, without any pre-installed desig...

Choosing the right exhibition stand materials is one of the key factors that determine a company’s success. Depending on the theme and industry, selecting materials that are suitable, meet quality standards, and are as cost-effective as possible is crucial. In this article, let’s explore Gia Long’s secrets to choosing standard materials for exhibition stands that are popular in the market today. Materials Used for Exhibition Stand Flooring Carpet Carpet flooring is exhibition stand materials usually placed directly on the event venue floor, which can expose cables and detract from the stand’s aesthetics. Some common types of carpet used include:Carpet tiles: Usually 1m x 1m, secured with double-sided tape directly onto the venue floor. Modular carpet (with seams): Typically in rolls with a maximum width of 2m to 3m, with seam concealment being more complex for stands over 3m wide. Custom printing: Logos and brand colors can be printed directly on the carpet, although the initial cost i...

Building Brand Identity and Customer Care Communicating the brand message Communicating the brand message is an essential part of every business’s customer attraction strategy. This is how to convey the brand’s message to target customers and make the brand stand out. When designing a trade show booth, building brand identity is crucial to increasing customer recognition. Booths that invest in visual appeal not only attract attention but also garner more interest compared to ordinary booths. Investing in signage Investing in the size and design of signage and booth layout is one of the effective trade show booth ideas to attract visitors. A spacious booth is a contributing factor in creating differentiation and attracting visitors. Conveying the Company’s Mission and Vision to Customers Among the trade show booth ideas to attract visitors attention, creating mini-games stands out as particularly effective in introduce the company’s culture in a unique way. This can be achieved through ...

Trade show booth ideas that are unique and creative are the primary reason why some booths at trade shows attract large numbers of visitors. Below are some outstanding ideas that businesses can consider Creative Trade Show Booth Ideas Conveying the company’s message to keep visitors focused Exemplary creative event booth ideas include designing the booth space into a cone shape. This design shields visitors from being distracted by outside elements of the exhibition, allowing them to focus solely on the company’s message and booth. These types of designs have been applied and are expected to develop even more strongly in the future Creating meeting rooms right in the exhibition space These trade show booth ideas, developed in collaboration with a booth contractor, are a great way for businesses to attract attention from visitors, creating good interaction opportunities between company staff and target customers who are somewhat interested in the product. At the same time, the meeting r...

Cambuild 2024 is the 12th exhibition, showcasing advanced technology, equipment, and supplies in the Kingdom. With notable advantages, the event aims to promote rapid growth and expansion of the construction industry in Cambodia. As the largest construction industry exhibition in Cambodia, the Cambuild exhibition opened and welcomed over 300 businesses and brands from around the world, including notable participants from Vietnam, Thailand, China, India, Singapore, Italy, Taiwan, and Korea. Highlights at the Cambuild Exhibition Opening The exhibition will run for 3 days, from September 11 to 13, at the Diamond Island Exhibition and Convention Center, with several notable features, including: Collaboration with Government Agencies Supporting Cambodia’s infrastructure development goals and acting as a catalyst for connecting investors in this promising market. The importance of the exhibition is underscored by the cooperation of government agencies and leading organizations, including the...